Having Plastic Neutral products means that we have measured our product’s plastic footprint using rePurpose Global’s robust measurement tool - and we fund the recovery of as much plastic waste from nature as we use in our packaging.
Our Plastic Neutral certification,
- measures our packaging’s plastic use
- commits our brand to plastic reductions
- Funds the recovery of as much plastic through verified plastic recovery at rePurpose Global’s impact project Sanguisé in Douala, Cameroon.
Our Plastic Neutral Certification is just one part of our wider sustainability strategy that aims to increase our positive impact on the planet.
On our behalf, Sanguisé employs and empowers marginalised waste workers to recover low-value plastic in the River Wouri – plastic that is otherwise landfilled, burned, or flushed into our natural environment.
For more information about rePurpose Global, visit their website.