{"title":"During The Day","description":"\u003cp\u003eYour daytime routine. Energy, focus, and performance support to power your day.\u003c\/p\u003e","products":[{"product_id":"grass-fed-whey-protein","title":"Grass-Fed Whey Protein","description":"\u003cp class=\"whitespace-pre-wrap break-words\"\u003eOur premium grass-fed whey protein combines whey isolate with whey concentrate, enriched with Orafti® Inulin and Digezyme® enzymes for optimal digestion and absorption. This clean formula delivers 20g of high-quality protein per serving while supporting gut health and nutrient utilisation.\u003c\/p\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003ePerfect for athletes, fitness enthusiasts, or anyone seeking a clean, easily digestible protein source.\u003c\/p\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eMuscle Support\u003c\/strong\u003e - Provides essential amino acids for muscle recovery and growth\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eDigestive Health\u003c\/strong\u003e - Enhanced with prebiotics and digestive enzymes\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eClean Formula\u003c\/strong\u003e - Made from grass-fed dairy with no artificial additives\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eNutrient Absorption\u003c\/strong\u003e - MCTs and enzymes support optimal protein utilisation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003e\u003cstrong\u003eIngredients Per Serving:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eProtein Blend:\u003c\/strong\u003e 50% Whey Isolate, 50% Whey Concentrate (20g protein)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eDigestive Support:\u003c\/strong\u003e Orafti® Inulin, Digezyme® Enzyme Complex\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003e\u003cstrong\u003eWhy Choose Grass-Fed Whey Protein:\u003c\/strong\u003e Hormone-free | ISO-certified | Third Party Tested | Halaal Certified\u003cbr\u003e\u003cstrong\u003eServing Size:\u003c\/strong\u003e 29g scoop \u003cstrong\u003eServings Per Container:\u003c\/strong\u003e 25\u003c\/p\u003e","brand":"PrimeSelf","offers":[{"title":"Salted Dark Chocolate (25 Servings)","offer_id":44360985542886,"sku":"ps-gf-whey-dark-choc-725","price":849.0,"currency_code":"ZAR","in_stock":true},{"title":"Vanilla Bean (25 Servings)","offer_id":45227739644134,"sku":"ps-gf-whey-vanilla-725","price":849.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0257\/2265\/0673\/files\/29_c3d085e2-7768-4d8c-8255-c3cbdd44bfd4.png?v=1776844214"},{"product_id":"prime-day","title":"Prime Day","description":"\u003cp class=\"whitespace-pre-wrap break-words\"\u003eOur flagship all-in-one daily performance drink combines precision-dosed nootropics, essential vitamins, minerals, and electrolytes to optimise your mental and physical performance. Unlike basic electrolyte drinks, Prime Day provides comprehensive support for focus, energy, and overall daily wellness in one convenient sachet.\u003c\/p\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003ePerfect for busy professionals, students, athletes, or anyone seeking optimal daily performance and convenience.\u003c\/p\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eComplete Daily Support\u003c\/strong\u003e — Comprehensive formula replaces multiple supplements\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eMental Performance\u003c\/strong\u003e — Enhanced focus and cognitive function throughout the day\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003ePhysical Energy\u003c\/strong\u003e — Sustained vitality without crashes or jitters\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eEssential Nutrition\u003c\/strong\u003e — Full spectrum of bioavailable vitamins and minerals\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eHydration Optimisation\u003c\/strong\u003e — Premium electrolyte blend for proper fluid balance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003e\u003cstrong\u003eCore Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eReplaces multiple individual supplements\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eConvenient on-the-go sachets\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003ePerfect foundation for any supplement stack\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eSugar-free and only 7 calories\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eClean, natural energy without caffeine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003e\u003cstrong\u003eIngredients Per Serving:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eCognitive Enhancement:\u003c\/strong\u003e GeniusPure™ Alpha GPC (300mg), N-Acetyl L-Tyrosine (500mg), L-Theanine (150mg)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003ePremium Vitamin Complex:\u003c\/strong\u003e Vitamin B1 (1.2mg), B3 (16mg), B6 P-5-P (3.5mg), B12 Methylcobalamin (12µg), C (300mg), D3 (25µg)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eMineral \u0026amp; Electrolyte Blend:\u003c\/strong\u003e Zinc AAC (11mg), Selenium AAC (100µg), Pink Himalayan Salt (835mg), Potassium Citrate (300mg)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eSupport Complex:\u003c\/strong\u003e Taurine (500mg), Essential Electrolytes (800mg+)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"whitespace-pre-wrap break-words\"\u003e\u003cstrong\u003eWhy Choose Prime Day:\u003c\/strong\u003e Vegan-friendly | ISO-certified | Third Party Tested \u003cbr\u003e\u003cstrong\u003eServing Size:\u003c\/strong\u003e 1 sachet (5g) \u003cstrong\u003eServings Per Container:\u003c\/strong\u003e 30\u003c\/p\u003e","brand":"PrimeSelf","offers":[{"title":"Sunrise Citrus (30 Servings)","offer_id":44360984068326,"sku":"PS-PD-Box-30","price":499.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0257\/2265\/0673\/files\/PrimeDay_9aa2132a-00d9-4f30-897e-f791c2fac6fa.png?v=1709530839"},{"product_id":"creatine-complex","title":"Creatine Complex","description":"\u003cdiv class=\"p-rich_text_section\"\u003e\n\u003cspan data-sheets-root=\"1\"\u003eCreatine isn’t just for bodybuilders. It’s one of the most widely studied and trusted supplements - shown to support strength, energy, recovery, and even cognitive performance. Whether you’re training hard or simply looking to stay mentally sharp, creatine belongs in your daily routine.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan data-sheets-root=\"1\"\u003eOur premium dual-action formula combines MagnaPower® Creatine Magnesium Chelate with pure Creatine Monohydrate for superior absorption and enhanced benefits beyond standard creatine supplements.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-rich_text_section\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrength \u0026amp; Power\u003c\/strong\u003e – Supports muscle performance and force output during high-intensity training\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFaster Recovery\u003c\/strong\u003e – Aids in ATP regeneration to reduce fatigue between sets\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCognitive Support\u003c\/strong\u003e – Fuels brain energy metabolism for focus and mental clarity\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced Absorption\u003c\/strong\u003e – Dual-form creatine improves uptake and reduces common side effects\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMagnesium Advantage\u003c\/strong\u003e – Delivers 250mg of elemental magnesium to support nerve and muscle function\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eThe Science Behind Our Dual Formula:\u003c\/strong\u003e\u003cbr\u003ePrimeSelf’s Creatine Complex combines 5g of pure Creatine Monohydrate with the advanced power of MagnaPower® Creatine Magnesium Chelate - a patented form that fuses creatine with elemental magnesium to enhance absorption and unlock benefits beyond traditional creatine formulas. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong data-stringify-type=\"bold\"\u003e\u003cbr\u003eWhy Dual-Action Matters:\u003c\/strong\u003e\u003cbr\u003eMagnesium is essential for energy production, muscle contraction, and recovery. By pairing it with creatine, we support over \u003cstrong data-stringify-type=\"bold\"\u003e300 biochemical processes\u003c\/strong\u003e in the body, while improving the bioavailability and usability of each serving.\u003cbr\u003eThis isn’t just creatine - it’s creatine with a functional upgrade.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003e\u003cbr\u003eIngredients Per Serving:\u003c\/strong\u003e\u003cbr\u003eCreatine Complex: 5g total creatine (MagnaPower® + Monohydrate)\u003cbr\u003eEssential Mineral: Elemental Magnesium (250mg)\u003cstrong\u003e\u003cbr\u003e\u003cbr\u003eWhy Choose Creatine Complex: \u003c\/strong\u003eVegan-friendly | ISO-certified | Third Party Tested | No fillers, sugars, or artificial ingredients\u003cbr\u003e\u003cstrong\u003eServing Size: \u003c\/strong\u003e1 (6.5g) scoop \u003cstrong\u003eServings Per Container:\u003c\/strong\u003e 30\u003cbr\u003e\u003cbr\u003ePerfect for those who want to move, feel, and think better - inside and outside the gym.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"PrimeSelf","offers":[{"title":"30 Servings (197g)","offer_id":46236113633510,"sku":"PS-CREAT-COMPLEX-197","price":399.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0257\/2265\/0673\/files\/Creatine_Complex_Front_with_Shadow.png?v=1779175887"},{"product_id":"essential-omega","title":"Essential Omega +","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePrimeSelf Essential Omega+ delivers 750 mg of EPA+DHA per softgel (450 mg EPA | 300 mg DHA) in the highly bioavailable triglyceride (TG) form - sourced from wild‑caught anchovies and verified using IFOS™ 5‑Star certified raw material. Expect clean absorption, ultra‑low oxidation, and no fishy aftertaste - just results you can feel across focus, heart, recovery, and resilience.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWhy it matters:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eModern diets are chronically low in omega‑3s. This daily essential supports cognitive clarity, cardiovascular function, joint comfort, recovery, mood, skin, vision and immune balance, without compromises in dose, form, purity, or sustainability.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eBuilt the PrimeSelf way:\u003c\/strong\u003e\u003cspan\u003e Quality you can trust. We formulate for clinically effective dosing, ingredient transparency, and customer‑first quality standards, so you can become your PrimeSelf with confidence.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWhy Choose Essential Omega+:\u003c\/strong\u003e\u003cspan\u003e ISO-certified | Third Party Tested | Halaal Certified\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cp\u003eOmega-3s are essential fats your body can’t make on its own. Modern diets are often lacking, which can affect everything from focus to heart health.\u003cbr\u003e\u003cbr\u003eWith daily use, Essential Omega+ helps support:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrain \u0026amp; Focus\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- mental clarity, memory, and long-term cognitive health\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeart \u0026amp; Circulation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- supports healthy cholesterol, blood flow, and cardiovascular function\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eJoints \u0026amp; Recovery\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- helps ease stiffness, promotes mobility, and reduces post-exercise inflammation\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMood \u0026amp; Resilience\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- supports balanced mood and stress response\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin, Eyes \u0026amp; Immunity\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- nourishes cells for healthier skin, vision, and immune defence\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eEach Softgel Contains:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFish Oil (Triglyceride Form)\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- 1250 mg\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e750 mg total omega-3s\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e(EPA 450 mg | DHA 300 mg)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRaw Material:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eKinOmega™ 3624TG,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eIFOS™ 5-Star certified\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor purity and potency\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOther Ingredients:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eBovine gelatin, glycerin, purified water\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhat you\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ewon’t\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efind:\u003cbr\u003e- No artificial colourants or preservatives\u003cbr\u003e- No gluten, dairy, or soy\u003cbr\u003e- No GMOs\u003cbr\u003e- No hidden blends or fillers\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003eQuality Assurance:\u003cbr\u003e✔ Heavy metal tested: mercury, cadmium, lead, arsenic\u003cbr\u003e✔ Manufactured in\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ecGMP \u0026amp; ISO9001-certified facilities\u003c\/strong\u003e\u003cbr\u003e✔ Sustainably sourced from\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ewild-caught anchovies\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003e\u003cbr\u003eHow to use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTake\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e1 softgel daily\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith your main meal for foundational support.\u003c\/li\u003e\n\u003cli\u003eFor advanced needs (e.g. inflammation, cholesterol, or recovery), take\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e2 softgels daily\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eor as advised by your healthcare provider.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePro tip: Take with a meal containing healthy fats (like avocado, olive oil, or salmon) for best absorption.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eWhy ours is different\u003c\/h3\u003e\n\u003cp\u003eNot all fish oils are created equal. Here’s why PrimeSelf Essential Omega+ stands out:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClinically Effective Dose\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- 750 mg EPA + DHA in a single softgel (no handfuls required)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Absorption\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- Triglyceride (TG) form, the body’s natural structure for easy uptake\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Fresh \u0026amp; Stable\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- industry-leading oxidation scores (TOTOX ≤ 10) to ensure potency and prevent rancidity\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClean Taste\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- advanced 11-stage purification removes impurities and fishy aftertaste\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSustainably Sourced\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- wild-caught anchovies, Friends of the Sea certified, protecting marine ecosystems\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIndependently Verified\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- IFOS™ 5-Star certified raw material plus global pharma-grade audits\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePlastic Neutral\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- every bottle funds the removal of an equivalent amount of plastic waste\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn short: purity, potency, transparency, and sustainability - all in one softgel.\u003c\/p\u003e","brand":"PrimeSelf","offers":[{"title":"60 Softgels (60s)","offer_id":46510774255846,"sku":"PS-OMEGA-SG-60","price":389.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0257\/2265\/0673\/files\/Omega_with_shadow.png?v=1757317644"}],"url":"https:\/\/primeself.co.za\/collections\/during-the-day.oembed","provider":"PrimeSelf","version":"1.0","type":"link"}